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Synching Marketo with a Custom Object in Salesforce

Question asked by Lauren Nickels-Guinn on Jun 29, 2015
Latest reply on Aug 3, 2015 by Courtney Grimes

We sell finance software and often have hundreds if not thousands of business user contacts per Account. We want to be able to email these people as business users, but do not want to add them as contacts on the Account, cluttering the view for the sales team. We're thinking about creating a custom object in Salesforce to house these people (name, email, role), but are not sure if we can then identify these folks in Marketo from the custom object and email them. Has anyone done anything like this?