8 Replies Latest reply on Jul 24, 2015 3:00 AM by Srujan Vishwanath

    On the look out for an Automation Gun to join Melbourne team. Work visas offered.

      As the Lifecycle Automation Planner, your main responsibility is to lead the strategy and production of marketing automated campaigns for http://www.sensis.com.au

       

      Some of your responsibilities will include:

      • Work with defined behaviours to lead automation of cross-channel lifecycle campaigns
      • Focus on creation of re-usable marketing automation programs, assets and templates
      • Develop an audience, behavioural and channel specialism to provide expertise and guidance Produce and present campaign performance reports, demonstrating a clear path to success Integrate multi-variant and continual test methodology across all aspects of campaigns
      • Co-ordinate high quality template emails, landing pages and customer experiences
      • Manage key stakeholders to educate, influence and support activity i.e. Product, Marketing Operations, Sales, Insights & Analytics
      • Ensure coordination and clear communications amongst stakeholders throughout the course of the campaign

       

      We are looking for someone with the following:

       

      • Bachelor's Degree in Communication/Sales/Marketing or equivalent experience
      • Strong analytical skills with ability to monitor, identify, segment and analyse trends
      • Proven experience in a similar results driven role
      • Marketing Automation/CRM experience i.e. Experience with two or more of the following:
      • Confident HTML and CSS
      • Marketing automation platform (Marketo, Pardot, Eloqua)
      • CRM campaigning (Salesforce, Sugar, Dynamics)
      • Effective verbal and written communication on all levels and both internally and externally
      • Self-motivated, analytical, quick learner, organised, deadline-oriented, multi-tasker
      • B2B experience preferable

       

      This is an opportunity to work where smart ideas are celebrated and innovation is embraced. It's an exciting time to join Sensis. We're transforming into a nimbler, smarter company that focuses on putting customers first.

       

      Lifecycle Automation Planner at Sensis in Melbourne - Job | LinkedIn