2 Replies Latest reply on Nov 7, 2014 10:46 AM by 86e7d4d0d7027e0caaec17034cba1a842632e37d

    Do you still do lead-routing in SFDC and not Marketo?

      I know the consensus prior to 2.0 was that all lead routing (auto-assigning leads from contact-us form to sales people) should be done on SFDC and not Marketo. But with 2.0, are there still additional advantages to auto-assigning leads in SFDC? If anything, one of our businesses prefers doing it in Marketo since SFDC limits the total number of rules that can be written.

      There's ambiguity on this topic -- I'm leading our company's implementation of Marketo lead routing logic to sales teams and can't see any differences between the 2 options. I'm more experience with Marketo so that would be the easier option but wondering if doing it in SFDC would make long-term maintenance easier.

      Thoughts?