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You would need to add ALT TXT to the image. Click on the image and then image editor icon.
For the telephone, you need to add mktNoTrack to the Class section of the URL editor.
We have alt text. The hyperlinked URL appears. Would I have to add the mktNoTrack to everything? We want the URL to be tracked though, just not appear when you hover over the image.
The closest to this kind of obfuscation (or "friendliness," if you will) is the TITLE attribute, not ALT. The ALT is designed to be displayed in place of the image when the image is not available or when the device does not support images, not as a tooltip above a successfully loaded image.
I guess I also wonder what you expect to gain from seeing a tooltip during testing. It doesn't actually guarantee that the link is "correct," as the URL could still be wildly mismatched from the TITLE and you wouldn't know it. Can you explain in more detail the use case for this?