Here are the answers:
1. The content in stream is listed prioritywise. Once the cadence has been set, the top most content will be delievered. However, a lead cannot get one content twice.
2. If your cadence is set every 2 weeks, any new leads that get added to engagement program will qualify for the cadence. If the wait step adds the leads to engagement program after the cast, the next scheduled cadence shall be applicable for the leads.
3. The smart list that you mentioned will be applicable across the entire system. To avoid this, instead of using "Email is any" filter, you can apply "Email is: (you can choose multiple emails you want to change program status for)". Refer the screen shots below
4. For adding new staff into engagement program, you can add them to a list and then use "Added to list" trigger with a Flow > Add to engagement program.
Alok R - thanks for your detailed response. I'm still unclear for a few of your answers.
1. Can I schedule the FIRST cast of an email in an engagement program to go out on a specific date/time?
2. To confirm - if new leads qualify for the drip, then they could potentially get their first cast immediately after qualifying, which could be ASAP if there is no wait step before adding them to the drip? So if I don't want that, make sure to add wait step to every "add to engagement program" campaign. Yes?
3. Is there anyway to define engagement as "clicked on any email" in that specific engagement program? That way I don't have to manually keep adding emails. OR, is there a better way to define engagement. Curious to hear how others do it?
I'd add Member of Engagement to your status change flow there.
Also, you can modify the Statuses in Admin > Tags to be whatever you want. I usually recommend creating a new Engagement Channel that is aligned with your nurture Goals. What is your goal for nurture? Clicks? MQL? Exit?
So you could have several statuses:
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