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I'm sure there are multiple options, but we setup a survey recently using SurveyGizmo. We used an HTTP post to send info from SurveyGizmo to Marketo, which made it appear in Marketo activity logs the same as a Marketo form fillout. We iframed the SurveyGizmo form into a Marketo LP.
Lemme know if you have any questions!
@Dan R But that seems like exactly what @Dan Stevens is trying to avoid -- adding the form fields to the Marketo side (we've done the same as you with TypeForm in just the past week, by the way).
@Dan Stevens It's an interesting goal. A bidirectional survey API (you would have to be able to query Marketo API and write back into the survey record with the Marketo ID) would be pretty awesome. I'll see if I turn anything up.
Thanks Dan. I've used SG before and actually prefer it over others like SurveyMonkey. But this approach will require us to create custom fields in Marketo for every survey we create - which is what I want to avoid. Appreciate your input though.