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Does "view this email as a web page" count as click in email?

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Devraj_Grewal
Level 10 - Champion Alumni

Does "view this email as a web page" count as click in email?

Hello,

For scoring purposes, I would like to track clicks in emails however I don't want someone who simply clicked just to view the email in a web page to be considered a click. Are these considered clicks in email or it only looks for clicks within the body?

Thanks,
Devraj
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Dan_Stevens_
Level 10 - Champion Alumni

Re: Does "view this email as a web page" count as click in email?

Yes it does.  While this will show up as a click in any Marketo standard email reports, you can create specific smart campaigns that listen for specific clicks and not all clicks - and move leads into an applicable program status, e.g., "clicked link in email".

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Dan_Stevens_
Level 10 - Champion Alumni

Re: Does "view this email as a web page" count as click in email?

Yes it does.  While this will show up as a click in any Marketo standard email reports, you can create specific smart campaigns that listen for specific clicks and not all clicks - and move leads into an applicable program status, e.g., "clicked link in email".
Devraj_Grewal
Level 10 - Champion Alumni

Re: Does "view this email as a web page" count as click in email?

Thanks Dan.