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I do not think this is possible without some sort of API link to GTW. This would be very custom. I think it would be far more cost effective to post the ads as you did before.
Vlada, I'm not sure exactly how your Webinar Programs are set up, but most customers use Program Tokens extensively. The Program Tokens are separate from the GTW information, so they are populated manually. Usually customers create Tokens for title, link, description, speaker, etc. This is handy, because that same info is used in several emails and at least 1 landing page. These Program Tokens are available through the API, specifically the getMObjects SOAP API, so you could use that to publish the info on your website.
PS. the GTW integration only syncs event number, webinar name and description. Those are not available as tokens in Marketo, neither are they available through the Marketo API
yes, we are using tokens, but this idea did not occur to me somehow
so, theoretically, i can create as many additional tokens under webinar program in Markreto as i need (i'm talking about registration link in particular) and they will be avaliable though API at our website, correct?