0 Replies Latest reply on Jan 26, 2015 1:53 PM by 794dcab6396ce9078825eac7b5825bbb877bf4d3

    Marketing Data and Insights Analyst

      We are actively looking for an amazing addition to our stellar team of Marketing specialists.  We have several Silicon Valley based super fancy clients for whom we deploy Marketing Automation Programs and Campaigns.  We are looking for an amazing, smart, consultative, prescriptive Data and Insights Analyst to help derive insights and recommendations based on data sourced from multiple platforms (Marketo, Salesforce, Excel etc).

       

      This position will be working directly with our clients, and their data,to understand their business and provide valuable insights and recommendations into what they can learn from their Marketing Automation and Integrated Campaign Initiatives.  This position is a hands on role that will require superior stakeholder management and data expertise.  It will also require mastery of the data coming from Marketing technology platforms like Marketo and Salesforce.

       

      Responsibilities:

       

      Proactively guide and direct what areas of data and insights our clients should focus on

      Work with cross-functional team to source data and build reports and executive dashboards that communicate campaign insights

      Analyze and profile client’s customer base and leverage the data to identify the digital footprint of the buyer. Use this data to advise on personalized communications to the buyer.

      Establish success metrics, and guide client team to execute campaigns and report on performance

      Manipulate large data sets with sophisticated Excel Macros to enable very high level of email campaign personalization and analysis.

      The right candidate can just build the Campaign Insights Practice for Marvel Marketers …. that is really where we want to be

       

      Qualifications

      Bachelor’s degree with 2-5 years relevant experience as an analyst working with large datasets.

      Proficient in Excel Macros and able to build dashboards and run reports.

      Ability to build Executive, Program Manager and Big Data Dashboards

      Statistics/ Economics Background highly desired mostly because of the mastery it gives you with data

      Understand, love and get a kick of out data.  Appreciate how your recommendations can drive the direction of the business.

      Understand that your relationship with your stakeholder and client is at least 50% of the success of any project.

      Experience with Salesforce and Marketo a huge plus (at least one required).  Ability to learn fast is required.

      Experience with understanding how data ties into “The Buyers Journey”, “The Upsell Journey”  and “The Clients’ Marketing Automation Story” huge plus.

      Why work for us?

      Your Career:

      This role will start with one or two of our super fancy clients, but frankly, we are looking to grow an entire practice out of this role.  It is desperately needed in the space and a valuable service to offer all of our clients.  Success in this role could lead to substantial growth in both responsibility as well as exposure to other interesting projects.  

      Cool Perks:

      Those assigned to Marvel Marketers’ fanciest clients get access to their shuttle service spanning the Bay Area, access to their gym, free food, onsite services such as dry cleaning and haircuts, as well as an amazing campus in which to work.

      Given we are a SUPER fast growing agency in its second year, we are also exploring benefits packages which we are hoping to decide upon by end of the quarter.

      The best perk is your ability to build the type of job you want provided you have success with our clients.  That is the key reason to work with us.  We are early in our infrastructure, and have TONS of flexibility and autonomy.  We also boast an impressive group of consultants and employees who are all power users.  We are having a blast building amazing careers for smart people.

      Maneeza@marvelmarketers.com