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Avg Transition Time Explanation Please

Question asked by Stephen Jeong on Jan 23, 2015
Latest reply on Nov 19, 2015 by Iryna Zhuravel

I just pulled my first Lead Transition Time report on Revenue Cycle Analytics and I'm finding that the definitions for the fields are a bit unclear. I'm looking at the Avg Transition Time for my leads in 2014 and I would like to know how a lead falls into the January bucket as opposed to the June bucket.

Does a lead get counted in the January bucket if that's the month when the lead moved from one stage to another or does it get counted if that's the month that the lead was created?

So if a my report shows that in January, it took an average of 50 days for leads to move from Opted In stage to Marketing Qualified and in June it took an average of 100 days, does that mean that the campaigns we were running in January were performing better than the ones we ran in June?

I'm mainly having trouble understanding how to read this report.