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Reports: Email don't roll up

Question asked by 866ea922c47dd3be2a986317d86d5ba57f54a158 on Jan 31, 2013
Latest reply on Jan 31, 2013 by Amber Hobson
Hi,

Trying to find the correct data regarding email performance...

I've exported the email performance report to look at emails sent in the last 6 months. I want to find the open and click rates on specific outbound emails.

When I average the % open rate + a % click rate - the number is a lot higher than the number I get when I do an excel formula (open rate = open/delivered). 

Has anyone come up against this scenario? What would be the best way to find accurate open + click rates?

Thanks in advance,

Mai

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