I was sent a version of the ACTON lead activity log view that is very impressive.. is there a similar view in Marketo that shows me a roll up of info.. i.e. # of emails opened, # of web pages, last contact, how long lead in dB, etc.. ? thank You
Sounds like a cool feature, but Marketo doesn't provide this, but you could create Score type and Date type fields that would keep track of each of your desired KPIs in the lead record. You may want to submit an Idea for this and attach a screen shot of the activity log as an example.