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Haven't heard of them. use a filter or form filter to block them.
Add filter: Email Address NOT CONTAINS @nowmymail.com to prevent the person from going through the flows.
Completely understand the NOT part unfortunately, the referral program built into Marketo does not let me edit the flow step when fulfillment is automatic.
Not sure what you mean there. Is a third party feeding you data?
We are using Marketo's Referral Offer https://community.marketo.com/MarketoArticle?id=kA050000000L8ALCA0 to track and gerate referrals.