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Alert emails aren't tracked by Marketo. Why not use the Send Email flow action rather than Send Alert, especially if the referrer is outside of your company?
The recipient for the alert is pulled from an email address field within the referral form, and the only way we were able to set up that flow action was to use an alert, as opposed to a standard email.
Not sure If you can create or select an existing Marketo lead record for the referrers email address, but if so, then you can use the Send Email flow action.