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You can set up a trigger-based smart campaign (make this a local asset in your program) to watch for a form submit from any member of the out-bound campaign where you sent the email out...Just say filled out form "not unsuscribe".
Also remeber to link your program to a SFDC campaign is the set up tab. This is wil give you what you need for multi-touch atribution, as this lead took multiple touchs to convert.
Putting the token query string on the end of every link (in your templates) will do the trick.
To understand more, check out this article & then scroll down to February 7.