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Are you sending the alert from Marketo flow?
Alerts can't be sent to Queue, only lead/contact owners. I found that out a number of years ago.
As our Trial downloads are like the 'Contact me now' We tend to sync to SFDC and allow SFDC to auto-assign to queues. Then our flow step will create a tasks for lead/contact owners then an alert if there was an existing lead or contact downloading a trial/filling out the trail form.
Tasks and alerts always fail if a lead is not owned by a lead owner.