As my company has begun using Marketo for events, our sales team has sent along emails with names of clients that would like to register and our events coordinator went ahead and registered these people before I could realize what was happening and the consequences.
Now we have a lot of leads that are "mis-cookied." As in, they are cookied to our events coordinator's IP address and her web activity is showing up as if it belonged to these leads.
Has anyone else dealt with this? How can I clearly explain that we cannot do this in the future? And, most importantly, how can I fix this?