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It's Budgeting Season.... Please share your tips!

Question asked by 4284 on Sep 23, 2013
Latest reply on Sep 25, 2013 by 43567
We just made available a new research brief from Sirius Decisions on how to approach your 2014 marketing budget allocations.  You can view the brief here.

I'd like to hear some of your tips on approaching the budgeting season.  Do you agree with the Sirius Decisions Strategic Allocation Model, or do you have another approach that would be useful to share with the Marketing Nation?