2 Replies Latest reply on Sep 24, 2013 2:51 PM by 13818

    Scoring leads within a program

      We currently have a Lead Scoring Program that scores leads across all activities going on in our Marketo instance. I'm curious to know if there is a way to track scores specifically generated within a program so we can track the effectiveness of a particular marketing promotion. Because our scoring program has been active for the past year and a half, we don't want to erroneously attribute any lead starting off with already a high score before we started the promotion to be considered a lead generated by our promotion.