This content has been marked as final. Show 4 replies
I used Salesforce lead assignment rules for this. If company field contains blah blah, then ignore assignment rules and assign to owner. This helped when leads came in from non-headquarter locations. I didnt see a way to do it in Marketo.
I'm not a salesforce expert so I'm not sure how we do that when a new lead is created.
My original thought was to create a trigger campaign and look at email domain when a lead is created, look up Salesforce to see if this email domain (i.e. @amazon.com) exists. If it does, use token to assign to the lead owner.
There might be another way, like you suggested, to work around in Salesforce but I don't know how to.
Can you share more details how you did that?
Are your lead assignment rules in Salesforce or Marketo?
You could use the domain but I would also include an 'or' to include the Company Name field and force the assignment that way.
In Marketo but I don't know if we can do Vlookup in Marketo to tell if an email domain already exists.