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Webhook to Update Lead Field in Marketo

Question asked by 41514 on Sep 6, 2013
Latest reply on Sep 6, 2013 by 41514
I'm trying to measure how effective our SMS meeting reminders are and if it helps meetings/appointments hold. I can easily set it up so it will only send to 50% of our leads. However, measureing is another story. I know the results will populate who got sent a message and who didn't, but compairing the data in the CRM to see if it held is another story. I've created a field in marketo and our CRM to better run reports. So what my question is, can I create a webhook to update that field for the 50%?  

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