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I just read it too and I'm so excited about that!
Not to dampen the enthusiasm, but I've never understood why this was such a big deal. Other than the links being "unattractive", I don't see the problem. Care to enlighten me? :-)
We do not have to do anything on our end for older emails that are still being used, correct?
Here is great link to a community discussion for some background on the saga that is "the quest for shorter URLs"
MEDIA ALERT: Marketo purchases URL Shortening company
Jenny- nothing you need to do. All emails you send out after the release (old or new) will have the short links.