This content has been marked as final. Show 6 replies
So in testing - even if the lead is part of marketing suspended and the email is operational and the lead is marked as unsubscribe the lead WILL get the email.
Anyone knoe a solution for leads that I never, ever, want to email? Should I just delete them from Marketo all together?
unless I'm mistaken, operational emails go to EVERYBODY, even unsubscribers.
If you want to send some emails to everybody except unsubscribers, I would set a rule for those emails that overrides suspended status only. Something like if members of program + suspended, change data value to non supended, sent email and then change data value back to suspended.
Operational emails will still be sent to leads who are marked Unsubscribed or Marketing Suspended as this type of email is intended to be informational rather than marketing.
If you want to stop sending any emails to this lead, you're better off marking them Black Listed; these leads won't be sent any emails at all.
Check out our help article for more information: https://community.marketo.com/MarketoArticle?id=kA050000000KzcxCAC
Albert is right; Blacklisted is the way to go.
To skip them forever blacklisting works dandy. But to be selective for a particular operational email, it's actually, much simpler to just add the ones you want to skip to the smartlist filter for an operational email campaign, rather than mess with column value shuffling.
So just add Unsubscribed or Mktng Suspended triggers as not equal to True (or the logical inverse, = False) in the campaign filters, that will cull them out.
I'm sending an operational email and it still says that 7 will be blocked from the mailing. I looked up each record and 5 are for spam filters and the other 2 are from unsubscribed emails. It doesn't appear that it's working as an operational emails. This email was cloned from a non-operational email and then I clicked the operational email box. Any suggestions?