About Balkar_Singh

SanfordWhiteman

Of course, an email may be Delivered at the first hop (immediate connection to the recipient's MX) and then bounced at a second hop (connection from the MX to an internal mailbox server, or internal processing by a mail scanner). An "out-of-band" bounce message is then sent back to Marketo — a separate Delivery Service Notification email. By the second hop it's too late to send an actual SMTP-level rejection, you can't undo the Delivered.

Phillip_Wild

This is part of why engagement programs are so good. The order in which emails (or nested programs) are put into an engagement program will determine the order they get communications, on a set cadence. And, it can be hacked so there are never any casts without content. https://tech.gadventures.com/building-an-advanced-email-queue-with-marketos-engagement-programs-4999f01b5681. Not quite what you are asking necessarily, but that functionality isn't really possible in Marketo - and when you think about it, it would be a very difficult thing to engineer as a feature. You'd need to create "hierarchies" of each email....but then what dictates what happens when two emails of the same hierarchy are due to be sent? It gets messy quickly. Engagement programs allow you to set this, so hopefully that works.

JD_Nelson · ‎03-18-2020

Awesome tips. I've recently been getting into more separators between all the abbreviated items; so for CM 19F doing CM | 19F -- it ends up adding 2 extra characters, but if you have multiple tracking items, it helps visibly delineate. I was using dashes and spaces and underscores before, but once I started using vertical pipes, it made me that much more happy. For instance: OP | 20F | Prosp | {content name}

Lopa1408 · ‎03-10-2020

Thanks!

Priyank_Joshi3 · ‎02-14-2020

Hi Rachel, From your given use case I assume you would want to create advance nurture program with inherited programs in it. You can create a trigger based campaigns instead for each of the event type programs and add records to specific nurture stream, for eg. Campaign 1: Smart List- Program Status changes to 'Webinar > Attended'; Flow- Add to Nurture Program Stream 'Webinars' Campaign 2: Smart List- Program Status changes to 'Tradeshow > Visited Booth'; Flow- Add to Nurture Program Stream 'Tradeshows' With this approach you would NOT have to build inherited programs within your Nurture programs, instead your status tracking trigger campaign would manage to feed records in your nurture tracks. You'd also be able to track success for programs based on the success step which is defined at program channel/step. Thanks! Priyank

Oceane_Li · ‎01-17-2020

Thanks!!! Good list!

Balkar_Singh · ‎08-23-2019

Can't we use Email Assets in Streams to support Time-zone based delivery, even if we have the Engagement Programs setup with nested programs within them?

Grégoire_Miche2 · ‎08-30-2018

Operational emails will be removed the unsubscribe link only if you are using the Marketo default unsubscribe link settings. I recommend using a custom unsubscribe link and manage it through dedicated modules and snippets in emails, so that you get all the flexibility you really need. read The comprehensive guide to setting up the unsubscribe link -Greg

Grégoire_Miche2 · ‎06-28-2018

No need to test, read this: Feeding the Durable Unsubscribe List without increasing the database -Greg

Jim_Thao7 · ‎04-12-2018

What this means is that your form will be in Spanish (the user experience on the landing page). Yes, select a locale as well. The settings itself inside of Marketo will still come out as English.

Dan_Stevens_ · ‎03-26-2018

David Myers is the Marketo PM for Content-AI - and is probably the best person to ask.

SanfordWhiteman · ‎01-12-2018

Also bear in mind that due to rounding it is possible for random samples to contain zero leads, given a small enough percentage and overall population. So there's no guarantee that any leads will be affected, in practice.

Steven_Vanderb3 · ‎01-02-2018

Do you use conditional code for Outlook clients by chance? Sometimes people forget to update both the Outlook and non-Outlook versions of content to have the same links. Like Josh said, that could result in an email not working the same across all email clients.

Josh_Hill13 · ‎10-26-2017

You can test it. But if you are looking to control Lead Source and touch attribution, I suggest you do this with UTM parameters or with a workflow when the lead comes in from LinkedIn.

Alex_Firtl · ‎03-15-2019

Hey Alex, do you happen to have that template code? I'm struggling to get my iframe to fill the page properly... Thanks!

SanfordWhiteman · ‎06-23-2017

There is an exact cap. It's not the # of email addresses / # of lines of the filter. It's the number of characters in the entire textarea (across all lines, including line break characters): 50,000 characters. Note that some browsers count a line break as 2 characters (CRLF) and other browsers count line breaks as one character (LF). This means the real-world limit is actually different depending on browser: in one browser you could add 2,380 20-character email addresses, while another would only let you enter the first 2,272 of those addresses. (Once the Smart List is saved, it'll work regardless of the browser used to create it.) Strange but true.

Justin_Norris1 · ‎05-15-2017

Hi Balkar Singh, This could be due to the different ways these platforms report on data. Your GA conversion report is quite likely showing a count of all form fill events. A Marketo smart list with will always show you a count of people who meet your criteria. This could lead to discrepancies if a single person filled out a form multiple times (creating multiple events), as they will still only be counted as one in the smart list. Also GA can associate a conversion event with a UTM parameter if that event happened in the same session (even if multiple pages were visited prior to conversion). But Marketo will not do this out of the box. So if you are just grabbing querystring parameters into hidden fields on your form, you could lose this data if a person navigates to a different page before filling out the form. There could be other reasons as well. --- Justin Norris | Perkuto

Josh_Hill13 · ‎04-10-2017

Doubtful Orion would help here. In addition to what Darrell said, try reducing nested smart lists (rebuild in here if you need it) reducing or modifying behavior filters reconsidering CONTAINS on any filter. I realize this isn't always possible to do, but just check things.

Devraj_Grewal · ‎03-28-2017

Balkar, If the A/B test was for any A/B testing option except "Whole Emails", then you would only select one one email with the filter. If you tested "Whole Emails" then you can select just those that were delivered that specific email asset. If not "Whole Emails", then you can use "Delivered Email" with the constraint of "Test Variant".

Balkar_Singh · ‎01-27-2017

Hi Dory, Thanks for the reply. To clarify, I assume normal cadence would prioritize content as per sequence. Previously, there were just emails within the stream, however, the previous leads will follow the normal cadence and get email as per the previous setup (if I don't update the sequence) The new "normal" cadence for a lead after the changes (as per screenshot) would be to get emails via nested programs, rather than direct email (where the type of content = Email, rather than the program) - Besides, if we just leave the previous content (Type = Email) at bottom of the stream, and add the new program type content above - we'll be fine with new leads - however, what if we want to make a quick switch to program types, instead of waiting till the leads have exhausted content. Thanks, Balkar

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Date Registered	‎10-20-2016 09:20 AM
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