Ande_Kempf4

Question on Soft BouncesContext/background: Recently warmed dedicated IP. This process went very well. After warming we sent a promotional email and the deliverability is terrible (around 60%). Note: about 8 days between last warming email send and first promo email.Problem: Majority of bounces are ...

Hello Friendly Marketo Community!I'm curious if anyone else is experiencing Champion Challenger test issues? I recently created a Champ/Challenger test and after a week the test has gone missing. We checked audit trail and there are no signs of any Marketo user in the instance deleting or declaring ...

Hey Marketo,I would love to be able to see what forms my landing pages are using in the Design Studio Landing Page view. If this could be as simple as adding an additional column, it could have a more than simple impact!Love,Ande

Hello! I was wondering how you guys were handling a certain operating procedure for getting expressed opt-in for Canadian prospects. In my understanding, if you are obtaining expressed opt-in on the forms of your site, the opt-in question must be unchecked.However, if the expressed opt-in question m...

I'm trying to update my forms to contain a CASL compliant opt-in. However, when you add in a checkbox field on a form the checkbox displays on the left instead of the right and on my LPs that means the checkbox actually appears underneath the field question: I wanted the checkbox on the left because...

Job descriptionBizLibrary is seeking a highly motivated, senior marketing talent who is ready to build an Account Based Marketing (ABM) team from the ground up. With a currently successful inbound strategy, BizLibrary is ready to expand their efforts to include a targeted pursuit to help the company...

This post is about how reports/analyzers & smart lists filter "Lead Created" differently.[I wanted to write this post because I had a hard time figuring out why my reports were showing different results according to the "lead created" filter. So, I figured just having an explanation in the Marketo-s...

There are only so many How-To Guides/eBooks/Definitive Guides/White Papers a marketer can create before they start asking themselves, is anyone reading this? Could I be spending my time creating content that produces a better ROI? And...how did my content strategy get so TOFU heavy? <--maybe that's ...

I LOVE having a Lead Database Dashboard! The ability to have a quick look at who we are currently able to market to is powerful information.However, I think it would be more beneficial to have the following added to the dashboard instead of just the Marketable Lead number:Number of Anonymous LeadsN...

Apart of our data clean up is to delete unsubscribed leads from Marketo (not SFDC) and hide these leads from the SFDC sync. I am wanting to perform the same operation to invalid leads and contacts. However, deleting contacts scares me.What is the best practice for cleaning up contact records? Sho...