Matt_Stone2

I've got hundreds of thousands of leads needing to be deleted from Marketo (long story, don't ask). I know this will tax SFDC API calls if I choose to delete them from there also, and don't stagger it, but I was curious if such a bulk delete would cause any problems with the Marketo instance?

I'm curious how other people are handling soft bounces. From what I've read in other posts, Marketo doesn't unsubscribe soft bounces at any point (whether it's multiple soft bounces or not) -- is that correct?These are driving my delivery rate way down, so I figured I would see how the community has...

While putting together my smart campaigns to deal with CASL, I noticed some false positives when filtering by email address CONTAINS ".ca" -- an example being chris.carlisle@uscompany.comAny ideas how to avoid these situations?

A little late to the game, but I figured I would post my outline for dealing with CASL and see what everyone thinks:Affected Leads/Contacts: Email address ends with .ca Country is "Canada" or "CAN" Inferred Country is "Canada" or "CAN"New Fields: Opt-In (Express): checkbox field, set as FALSE by...

I'm curious if anyone utilizes the embedded forms feature with the 2.0 forms, and if so, if you've also applied a solution for visitors with javascript disabled?I assume the only real solution is to add some that encourages the visitor to enable javascript?

We use On24 for handling our webinar registrations, and I've noticed a weird trend where more often than not, my company's employees will NOT receive the confirmation email (sent by On24). It only appears to happen when using @mycompany.com, but if I use my personal emails (@gmail, @yahoo, etc) -- I...

I've run into a problem where I'm using the lead owner variable to populate sender name, send email, signature, etc. The problem is, some of these lead owners are no longer with the company.It's my understanding that once a lead is converted in SFDC, their lead data is essentially locked down and ca...

We've got an event attendee list that includes most vital information, but lacks email addresses. I'm hesitant to put this list into Marketo because of this, but I'm not sure what else to do with it. The current options I'm considering: Put into Marketo anyways Enrich with a paid service Have a r...

When using programs within an engagement program stream, you select a smart campaign that requires a "Member of Engagement Program" filter. My question is, is there any reason that this shouldn't always be set as "Member of Engagement Program = TRUE" and "Program IS ANY"?Even if that smart campaign ...

Here's the basic outline of what I'm doing: I am setting up separate engagement programs per use case for our business, each with two streams. Within the emails in these streams, the content is already segmented on a different value and not their particular use case.What I want to do is be able to t...