Marketing Suspended is a standard field in Marketo. It is TRUE/FALSE and is available out of the box.Unlike Unsubscribed, Marketing Suspended DOES NOT sync to SFDC. You would have ...
Laurie,Caleb is right about Unsubscribed.To do Marketo suspended, I usually recommend setting up a Smart Campaign with the triggerCampaign Is Requested by Sales InsightFlow:Change ...
Marketo will only track the Clicks Link in Email or Web Page for the PDF.I prefer to post PDFs to Marketo when it is for an email or content download. It's perfectly fine to keep t...
You need to ask Marketo Support if they can help you do the map to a single field. Newsletters really should map to the Contact and if they had, you would not have separate fields....
Emma,I've been working with a client on this situation. Generally I would say to keep it as simple as possible. offer people Channels if possible: Newsletter, Webinar, Events, Prom...