Here's a fun thing I learned from one of Marketo's deliverability experts who used to work at Return Path. Return Path is very consumer email centric. We were checking our Sender S...
We looked at Email on Acid and ended up with Litmus because people on the team were already familiar with it. The two tools seemed pretty comparable to me. The Email on Acid blog a...
We have the Email Deliverability PowerPackand have a process in place for using it now with every send. It's powered by 250ok. The biggest benefit for us is that it lets you create...
It's looking extremely likely that we will be implementing Unbounce in the next couple of weeks and I want to make sure that we set up the integration in the best way possible. Any...
We're in the process of implementing Bizible now (had our first demo with them at Summit!) so it was great to see them featured. And this is pretty specific, but my team is chompin...
Can anyone confirm for me that the 'Average # of Successes' is calculated across leads with a contact role on the opportunity? That seems like the most logical answer to me, but I ...