Andrea_Walker

Andrea_Walker
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‎08-20-2020 10:12 AM

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Re: Creating Multiple Programs for Content Nurtur...

by Level 6 in Abm Virtual User Group Discussions
‎06-23-2020 06:38 AM
‎06-23-2020 06:38 AM
Hello @Andrea_Walker ,   There are many variables to consider in properly weighting your options.  For example there is a limit of 100 active engagement programs in Marketo. Will there be overlap in audience or is each of the 5 audiences completely different?  Do you need to track program membership at a granular level (Nested programs in a stream)? Does the solution need to be scalable or repeatable for future use? etc. Why are you leaning to different engagement programs vs streams?   ... View more
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Date Registered ‎01-22-2020 11:03 AM
Date Last Visited ‎08-20-2020 10:12 AM
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