Josh_Perry1

I would suggest sticking with normalized lead scoring (which I believe you are referring to diminishing score values based on inactivity and time). If you do not make adjustments based on inactivity, the scores will get really high and become inaccurate in lead prioritization, which is what you are ...

I have looked at and tried several of the badge scanning companies that integrate with Marketo. Pretty much all of them require you to pay for the API for each show. The benefit is making the app consistent for every show, and getting the leads directly into your system. At Event is a Marketo partne...

Sorry Colby, when I had hit post I did not see your comment. I was probably writing it the same time you were

Go to the admin section. Then click email. Then click edit editor settings up at the top and select Legacy.

I feel like there are some great things about the new email editor. It is slicker/nicer looking. They are trying to simplify it. That being said, there are obviously some issues. I know for sure Marketo is aware of this. They try to test things out and find issues, but sometimes things get through. ...

Community, I would really encourage you all to apply to become a champion. You get to work with a lot of really smart people, which to me is the best benefit. These guys know many tips and tricks and are very excited to share. They are fun, entertaining, and diverse. You also get find out about new ...

I believe this is a 2 part answer.To me, the most valuable things in the community are first the knowledge that is shared here, and second networking. If you are just starting with Marketo, I would get to know the Welcome to Marketo Docs - Marketo Docs - Product Docs (for overall product knowledge)...

I believe you need to create 1event program for each city.