Nina_Valtcheva5

SanfordWhiteman · ‎12-29-2021

Can you link to your Web2Lead form? You can PM it to me in this case if you want to keep the URL private.

Jo_Pitts1 · ‎10-03-2021

@sam-imagethink , going re: in the subject line, and copying content over from your first email to your second email is the automated version of what your Sales team does manually. It isn't really a work around. Morally however, it is pretty despicable. When I see an organisation trying to pull the wool over my eyes by either doing this in the first email, or a 'faux follow-up' I disengage hardcore! Cheers Jo

SanfordWhiteman · ‎10-23-2020

There's no filter that will accurately cull the mail scanner clicks and visits based on individual activities. And this is by design: as mentioned elsewhere, the intent of the mail scanner is to behave exactly like a real human interaction. If there were a technique to distinguish machine hits from human hits based on a single click/pageview, then the mail scanner would be entirely worthless, because the malicious actor would simply use that exact technique to avoid detection, then deliver the malicious payload to humans. The short answer: stop scoring on clicks. The longer answer: if you extract all your activities (using the Bulk Extract API) to a database, you can make more granular decisions about the frequency of clicks in a rolling window and then reimport into Marketo with field updates. It's still not 100% correct, and won't be in real-time.

Nina_Valtcheva5 · ‎09-15-2020

Looking for help on how to automatically pull GoToWebinar simulive webinar attendees from Zapier into Marketo (since the current GTW/Marketo integration only works for live events). I already set it up for pushing from Marketo --> Zapier --> GoToWebinar via webhook and I saw there are a lot of community posts on this, but now I'm trying to do the reverse and pull attendees back into Marketo after the webinar has ended and I haven't been able to find any articles for this. I tried creating a zap that looks like this: But now I'm seeing that according to Zapier this won't work because: The New Attendee Trigger didn't trigger on attendees to a simulated live webinar This integration doesn't currently support Simulated (aka on demand) Live Webinars. The New Registrant trigger will trigger, but New Attendee will not. There is a feature request for this; contact support if you'd like to be added to it. So looking for advice on how to get the attendees from GoToWebinar to Marketo. If Zapier doesn't work for this, what are other ways people have had success with?

Courtney_Tobe2 · ‎08-20-2020

One thing to point out though is I don't think you can copy over any new fields you create in Sandbox into your production instance. We did a Marketo implementation last fall and we started with testing everything in Sandbox first. We created several net new fields in the Sandbox for testing purposes and were told by our Marketo consultant that there was not a way to push those fields into our production instance, and instead we would have to manually create them.

JayMurphy · ‎06-15-2020

Hi @Courtney_Grimes , Freddie Sexton and Lucho Soto , Excellent post - we are working on this now as well and would like to resolve the 'Direct' traffic. From reading this article https://www.stephanehamel.net/assets/docs/MarketoGACheatSheet_SHamel_150824.pdf passing in the Google Analytics CID and then sending it back - with then sending the Marketo UUID into the Google Analytucs 'uid' field. Then Google Analytics can tie together sessions based on the GA CID field. However when we set the GA CID field - we are only receiving in about 50% of the time in Marketo. We have tried a jQuery version and a JavaScript version to send the value back, but no luck. Has anyone had success with this method? Best - Jay

Bjorn_Erik_Ekst · ‎04-29-2020

Thanks for the helpful Excel, @Frank_Breen2 !

Nina_Valtcheva5 · ‎06-14-2019

Thanks Sanford! Yeah I was never sure why referrer would be used instead of the actual UTM values so your points are really helpful.

SanfordWhiteman · ‎08-14-2018

Yes, it does get complex if the widget types are different for the same underlying database field (though I feel that having one disposable field for each Marketo datatype is a better design, I detest when values can be either boolean-like or number-like or text-like for the same field).

Grégoire_Miche2 · ‎07-18-2018

You are welcome. -Greg

Nina_Valtcheva5 · ‎06-29-2018

Thanks, Sanford! I'll reach out.

Grégoire_Miche2 · ‎04-23-2017

Hi Nina, It can be edited at the form level or at the template level. Better do it at template level so that it applies to all landing pages using the same template immediately (provided you re-approve them). Editing at the form level can be a quick fix. But you will need someone who knows CSS, though, as enabling labels only for checkboxes fields and not for all other will require some regular level of skills. -Greg

Chris_Glanzman · ‎10-24-2019

Every time I have investigated the sync backlog, I have had to work with Marketo support, and they have given no indication that I could access the information in a different way.

Anonymous · ‎02-15-2017

Since MSI are synced to SFDC, I typically generate a report from SFDC with these parameters for the sales team: Assigned equals “XYZ” Subject contains “was sent sales email …..” Subject contains “clicked link in sales email….” Subject contains “opened sales email…” And specify a range of date for the Activities

SanfordWhiteman · ‎12-19-2016

Blogged here: Dark Marketo Alleys: Track non-Marketo opens using a "pixel LP"

Nina_Valtcheva5 · ‎12-14-2016

Our entire landing page template is tokenized and we have tokens at the folder level and the program level. The title token displayed the correct value so that's why it was strange that it was somehow picking up a previous title from a past webinar.

Grégoire_Miche2 · ‎11-01-2016

Justin_Norris1 · ‎10-25-2016

Nina Valtcheva No problem! One other thought: if performance is an issue and you want to reduce triggers, you could also make these smart campaigns into scheduled batches instead of triggered campaigns where possible. This keeps things simple and will reduce the load on your campaign queue. It could work for programs that are solely tracking attribution and not performing any real-time actions. E.g., Filter: campaign source: contains "google" Filter: data value was changed: attribute is campaign source, previous value was "google", time in last 24 hours Filter: member of program not in [current program] Filter logic: (1 OR 2) AND 3 And run once per day at midnight. The only way this could get tricky is if you are trying to combine multiple attributes in your filters though - e.g., would be hard to tell if someone had both "google" and "cpc" in different fields in past 24 hours if both values had subsequently changed.

Abaran · ‎09-06-2016

Sounds like a very manual process. Is there a way to automatically have smart campaign do "data value change" = "previous value"? Seems not as there are two ideas posted that are asking for a previous value token. thoughts?

Grégoire_Miche2 · ‎06-17-2016

Probably their are now too tightly set for an environment where you have a Marketing Automation solution on one end and leads/contacts without an email address on the other end. Setting dedupe prevention rules on last name + first name + account only makes business sense if: All the SFDC records are in Marketo And all new record coming to Marketo can be deduplicated with the SFDC records in Marketo, instead of creating new ones, but then this requires that the email is also provided for all these SFDC records. If these 2 rules are not met, the trouble you are in is 100% certain to occur. -Greg

Nina_Valtcheva5 · ‎05-27-2016

Thanks Greg! There were some additional fields that were hidden from the Marketo sync user so I'd rather just delete everyone and sync them over again now that the fields are unhidden. Nobody has activity history anyways as you said. Great advice on the "force update" field - we'll try that.

Lynn_Ray_Pardo · ‎08-09-2019

Ha, Ha, ha, ha, ha, ! I just followed my own advice and didn't realize it was mine!

Ed_Dunn · ‎10-25-2019

is there a way for Marketo support to change MKTO to SFDC sync to use 100 per API call rather than 200 records per API call? This would get around the Apex CPU time limit exceeded and System.LimitException: errors

Josh_Hill13 · ‎01-12-2016

I think using the Response Status = Channel Status would work just fine here. Eventbrite does connect to Marketo although I recall it being less integrated than Cvent. See launchpoint.

Nina_Valtcheva5 · ‎12-14-2015

Thank you Greg! This is extremely helpful!

Josh_Hill13 · ‎11-19-2015

Alok, will this really work? What if one of the records was 180 days ago? I suppose this would return any new leads that also matched the dupe filter. I've had some issues with doing anything other than the Dupe Filter.

Nina_Valtcheva5 · ‎12-11-2015

I just have a triggered smart campaign in my webinar templates now that changes lead source from Event Partner to Webinar, listening for when the 'Attended' info flows in from WebEx. Smart list: Flow:

Dan_Stevens_ · ‎03-17-2016

This is a good approach, but unfortunately, this only work for SFDC. If using MS Dynamics, for example, you cannot delete or merge any lead that is a Microsoft LEAD or CONTACT record. That has to be done in Dynamics.

Josh_Hill13 · ‎09-15-2015

I always sync everything over and use Lead Queues to manage the leads we will not send over. I usually send MQLs to a queue if a person needs to look first. But Students and Press and Invalids get a separate queue where marketing owns it and monitors it. Then you can remove them whenever you want.

Anonymous · ‎09-18-2015

For duplication, I think you can try TIBCO Clarity. It has a really powerful and robust de-duplication function. You can customize your match strategies by columns or by swappable columns or by columns against to a thesaurus table, and then use them to discover duplicate records from any incomplete or partially similar records, even from records in different languages. In addition, It has deep integration with both Salesforce and Marketo. It can help you directly update and remove duplication data in your salesforce and Marketo account. Also, once you build your own receipt, you can alway reuse it to handle your new coming data. It is really simple and easy. you can try TIBCO Clarity for free. https://clarity.cloud.tibco.com/landing/index.html

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