Keith_Nyberg2

Or if you're certain that the content wont change for a while you can always just include the image you did above in your landing page but doesn't allow text to be highlighted or links to be added to individual photos.... If you need links and highlightable text, building this as a table is best. You may be able to figure out on your own but as Josh mentioned, coder can get this done fairly quickly. ... View more

Agree that i've never seen this either. I would file a support ticket. ... View more

Hey Nicholas, Not snarky at all! Just wanted to see how others are tackling this annoying nuance. I considered the "View Webpage" links but wasn't sure how long the "View in Webpage" links would be active so was a little leary... exporting to PDF from View in Webpage is probably my best bet to maintain the integrity of the email and ensure the links always work. Other suggestions still welcome from others!! ... View more

Hello, Sounds like you have a campaign that runs to timestamp the date that a record reached 50 points (HOT date). However, your Hot Date field is being marked NULL when the prospects information is captured and they are no longer anonymous. Any reason not to just set the timestamp again on the date that the prospect is no-longer anonymous if their score is greater than 50? The lead isn't really HOT until you know who they are, so not sure what value you get in knowing someone is HOT before you have their information. Just a simple idea, but will append the field and shouldn't be that far off from the HOT lead date. Clear clarify and hopefully we can help with the use of Google Translate. Sincerely, Keith Nyberg ... View more

What Google Translate Returned: to whom it may concern I'm running a smart campaign with a score of 50 points HOT and recording the HOT lead date, At the anonymous time more than 50 points HOT date was recorded, the lead became named, now HOT day is null. The above data value change is not seen on the activity log. As a possibility, it may have been processed after the merge "type of activity: merge customers" I thought, could you teach me? ▼ Target lead https://app-sj21.marketo.com/leadDatabase/loadLeadDetail?leadId=327688# By the way, it is not named from anonymous, Merge processing is running similarly in the following leads, and the record on HOT date has disappeared. ▼ Test Lead https://app-sj21.marketo.com/leadDatabase/loadLeadDetail?leadId=69247 Although I am very sorry that I am busy, Humbly, thank you for your understanding. ... View more

Maybe file a ticket with Marketo support and see if they can track down the culprit. I've had them help me with this type of auditing in the past. ... View more

(Note it is already technically possible to implement the above behavior using input masks on Marketo forms, it just won't work in the real world.) Sanford Whiteman​ - I understand that you can Mask Input but said it's a pain currently as it requires you to create inclusion strings that can be submitted as opposed to exclusion strings like you'd want here.... Am I missing something here or is there a way to use exclusions in Masked Input? I was looking around and can't find anything OOB so interested if i'm overlooking something. ... View more

Hey David, Unfortunately there is nothing out of box that allows you to mask the input to the email field on forms. You can mask input for "Text" fields but this requires you to put the exact number/letter/character sequence that you want which is really unknown/not possible for email. I agree it would be fantastic to be able to mask input so someone is not allowed to use most of the free email providers, but currently that is not currently available (maybe start an idea if one does not already exist?). Some ideas for workarounds in this scenario: Get with a developer who can write you some Javascript to make the form unsubmitable if the email contains "gmail, yahoo, hotmail, etc.". Serve custom error message so prospects can correct. Best solution but requires a technical resource to implement. This will also majorly impact your numbers if you are used to capturing these email addresses Update your email field to say "Business Email" as opposed to just Email Address May prompt/reminder users to use their work email instead of personal email. Not bullet proof but could help. Tell prospect you are going to email them the ebook on your landing page and dont make the asset available on the TY page. This isn't as common but forces a user to provide a valid email address or they cannot access the content as it it emailed to them as opposed to made available on the TY page. In all honesty, if you are seeing a bunch of fake information for an asset, it tells me that the asset is very valuable and gets interest so I would consider ungating that particular asset to allow anyone to access it without information then make a secondary offer for a free trial or demo that you capture their information with. In marketing, we are often too focused on our company goals (MQL's and whatnot) and forget that we really should be focused on adding value before asking for information from people. People are much more willing to provide their info to someone they trust and feel provides value as opposed to someone who wants to call every person who ever consumed something on their site. Philosophically hard for us to do this as Marketers as we hurt our own success metrics (volume), but feel this strategy really pays off in the long term. If people don't want to be known, they really dont want to be emailed or nurtured either so there really is no value in creating them in your database to begin with. Just my 2 cents though.... good luck! Sincerely, Keith Nyberg ... View more

I feel like using Bitly or Owly to get a shortened URL that contains your UTM parameters may be a better method as you dont have to manage re-directs in MKTO Admin. Guess I just think it'll get hard to effectively scale managing re-directs if you use them for this purpose/this frequently.... ... View more

Also, be careful with the "Min Number of Times" filter... I understand this as the person has to have been sent the SAME asset 2 times, as opposed to have been sent 2 emails total regardless of the asset. Maybe someone else can confirm, but when you select a specific form or email that filter means they have filled that exact form or were sent that exact email 2 times.... hope that is clear.... ... View more

Hey Spencer, Agree with Josh's recommendation to use Admin > Communication Limits to restrict the number of emails a person can receive on any given day/week as opposed to managing this manually.... Sincerely, Keith Nyberg ... View more

Hey Sara, Can't tell you what happened but the Asset Audit trail in Admin should be able to.... Assuming you are an Admin, I would recommend going into the audit trails that are available in the Marketo Admin section. You can filter on this asset to see exactly when it was modified and by whom. Audit trails never lie! Sincerely, Keith Nyberg ... View more

Hey Gabby, Can you clarify the issue that you are seeing? Is it that your smart campaign is not being triggered by the boolean data value change? Or is the boolean token not working with you try to add to consent notes? Please elaborate so we can help ya. Also double check the schedule cadence to ensure the record can run through the campaign multiple times as opposed to once... if you're testing with the same record, that campaign restriction could be what is causing problems.... Sincerely, Keith Nyberg ... View more

Hey Kristen, Your UTM parameters wont break if someone tries to access http as opposed to https. Our marketo pages are secure (https) and I just tried to load a UTM link pointing to http. Page was just re-directed to https and the UTM parameters were maintained. Hope this helps! Keith Nyberg ... View more

Hey Paul, I would confirm that you do not have a timeframe specified in the Email Performance Report setup and that you have no other smart list filters applied to your EPR. If the timeframe is set to "All Time" and there are no filters, I'm not exactly sure why the 2 reports are showing different numbers. Also, this is assuming you're using Analytics > Email Performance Report as opposed to RCE > Email Analysis. On that note, how much do he numbers differ? If what I assumed isn't the issue, I would recommend submitting a ticket to support and ask them to dig in. Sincerely, Keith Nyberg ... View more

Hey Becky, If you have Deliverability Tools available for you to use in your instance(meaning you pay for it) I would recommend using the Inbox Informant to flag what exactly in the email is triggering it getting Id'd as spam... Other than that, hard to provide guidance as emails can get id'd as spam for a number of different reasons. Sincerely, Keith Nyberg ... View more

Hey Shera, As long as you can identify the IP's that you want to exclude, you can always add the "Inferred IP" filter to any report smart list. Ex:// Inferred IP is not 11.11.1.1.1.1 (etc) This will remove all IP's you want excluded from your reporting but unfortunately there is no OOB way to tell Marketo not to track certain IP's. Sincerely, Keith Nyberg ... View more

Hey Celine, I would double check that you are not trying to edit Admin or Standard role as neither are editable. If you are, it's best to create a new role with the same permissions then update the preferences that you desire. Should have no issue enabling/saving this with a custom role. Here is some extra documentation that will guide you: Managing User Roles and Permissions - Marketo Docs - Product Documentation Sincerely, Keith Nyberg ... View more

Hey Ashley, Build a smart campaign that is Triggered on Form Submit. Flow is to send email. This will automate an email to the person that filled the form using the email address that was provided in the Email Address field when the form was submitted. After that, in the body of the email you simply need to add the token for the field you used to capture name. Ex://      {{lead.First Name}}              {{lead.Last Name}}              {{lead.Name}} Easy peazy! ... View more

Hey Ed, I would recommend double checking if you are adding the unsubscribe link to your emails using {{system.unsubscribeLink}}, if so, you must have a page that ends in /UnsubscribePage.html or the token when used will not locate the needed page and direct users to your fallback page. As a reminder, Marketo will use what is shown in admin only when an email does not already contain a {{system.unsubscribeLink}}. So if that token exists in your email, what you have in Admin doesn't matter at all. 2 options to resolve, remove the {{system.unsubscribeLink}} token from your email and let Marketo append the unsubscribe information you have in Admin, or leave it in the email and update the URL path for your new page unsub page to end in /UnsubscribePage.html which is the set URL path the token uses. Here is a helpful resource on unsubscribe links written by Grégoire Michel​ : The comprehensive guide to setting up the unsubscribe link If following these instruction still presents issues, I would recommend filing a ticket with Marketo support and look into potential issues with your branding sub domain. Sincerely, Keith Nyberg ... View more

You're the man sanford! Thanks! ... View more

Hey Liz, Makes sense when the snippets will be used all over the place. Maybe just clone an email that you know gets sent really frequently and A/B test the snippet with just that email? Ability to A/B test snippets could be a cool idea to submit as well. Sincerely, Keith Nyberg ... View more

I would recommend voting on this VERY popular idea: ... View more

You solve the problem of giving them the right ebook by setting the form follow up to the TY page that matches the LP. But you would need 2 LP's, 2 TY pages, and 2 assets. Then you can choose to run A/B test on the main LP. You can test this in your email as well by cloning the email and having each email point to the respective asset LP or TY page that matches your email. LP1 > TY1 > Asset 1 LP2 > TY 2 > Asset 2 A/B test LP1 compared to LP2 and can test your emails the same way. Email 1 > LP1 > TY1 > Asset 1 Email 2 > LP2 > TY 2 > Asset 2 ... View more

Hey Liz, QQ, even if you can enable the process you outlined above, how do you plan to track the performance of the different text? Is there a reason you didn't just use an email A/B Test? You could do this by cloning the snippet, updating the clone and duplicating the email with the new snippet. This process may yield better metrics to report on the success of text 1 compared to the other. Just a thought... and interested in knowing how you plan to track performance in your proposed plan above. Sincerely, Keith Nyberg ... View more

Source similar to "customer referral" is something that i have seen commonly. I would not go down the path of trying to attribute a referral from a customer to the source that you originally acquired the customer with on the past. Not really scalable and at the end of the day, the real source is the referral from a customer. ... View more

Sanford Whiteman​ - tagging you to ensure you saw my request for assistance above regarding enabling "Not You?" on forms without using "If visitor is know" function. ... View more