We host small live events with our partners about 3 times a month. Some of these events do extremely well and others do not. We would like to report on this based on the partner(s) involved.
My initial thought was to create a custom tag for Parter and add all that apply to the event. Being that I cannot add more than one value from a tag to a program, I was going to create another custom tag for Partner 2 and possibly Partner 3. We do not always have 2-3 co-sponsers. Would I create a Tag value as "None" for Partner 2 and Partner 3 tags? Open to any suggestions here!
Did you think about using naming convnetions instead of tagging? If there are not a large amount of events, it might be easier to come up with a naming convention this way and then filter them in the program channel reports (RCA)
Thanks for your feedback. We do have a standard naming convention, 2015-05-28 (Partner / Partner 1) Description, but I do not believe we use RCA. Is that standard to all Marketo instances?
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