Marketo Whisperer Blogs
Consistently setting Acquisition Program (AP) is a best practice for data completeness and reporting (if you need a refresher on the importance, start here!), but it's possible to find yourself in a situation where this best prac...
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To achieve greater reporting potential with Marketo Engage, you should always be defining Program Membership, Program Success, and Acquisition Program! This is because Marketo Engage offers several out of the box reports that need...
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I had a customer recently who had to fully resynch their data from Salesforce because of an unfortunate unrecoverable data mishap, and I thought it might be helpful to explain the process and mention some "gotchas" when considerin...
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Customers will often ask if there's a good solution for one of several common use cases including
Recurring Export of Person Data
Import of Person Data
Import of Custom Object Data into a Marketo Custom Object
Import of Comp...
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