Ideas

Please create a way for me to update the field label of a field when it is in use! We have fields that we are using throughout our instance that are too deeply integrated to update with the current workflow. Our specific use case is related to attribution tracking. We are adding and changing some UTM fields and would like to update our field labels to denote 'First Touch' and 'Last Touch'. We are using global forms but the fields are still too intimately tangled with our programs, filtering, etc. for us to be able to remove the field from use in order to update the name. Its not critical to the business but it would make my life a whole lot easier if we could do this!  ... View more

Dear Marketo,  It will be really nice to add a feature to temporarily unblock a field from a particular campaign in the future releases.  At the moment, whatever option is ticked in field management, it applies to the entire instance.  We have some many scenarios, where we only need to block/unblock a particular field for a specific campaign, after the campaign is completed, the rule is no longer applied.  Sincerely, Wayne ... View more

Having the source/reason attributes set to dynamic chat for the  updates made by dynamic chat will help us filter on the field values updated specifically by the dynamic chat in the SL/triggers. Currently the source in the field updates made by dynamicChat in activity shows Web Service API, it’d be great if we could say if the values were updated by the dynamicChat  specifically. Additionally, it'd also be great if dynamic chat is added as one of the input sources that we could check-mark to block updates in the field management section on the respective fields, if need be. There could be use-cases where we would wanna capture the data from dynamic chat for a new person but not update if there's already a non-empty value present on an existing person in the Marketo.   ... View more

Currently, the used by tab of each field shows which assets (SC, SL, Email, LP, etc.) are referencing/using the field - it would be great to include a column for the email/LP assets with the module/section name/id along with their name, this'll help find/update/remove the database field token association and users would not have open every single asset to check where the token is being referenced in the asset. This can also be extended to custom tokens ({{my.}}) when used feature for them is released for GA.   ... View more

A massive improvement to Marketo's field management capabilities would be create your own folders for better field management.  HubSpot, a competitor, already does this. Being able to create your own folders for managing fields would improve admin's ability to keep track of what fields already exist as well as their use case. A good example of this would be for email compliance related fields, or a preference center, where it's important to keep track of all the fields you use, and why you use them.  A similar ideas was published a few years ago - https://nation.marketo.com/t5/ideas/ability-to-group-custom-marketo-fields-in-various-folders/idc-p/260407 ... View more

This is a pretty simple one - I basically just want the "collapse folders" function from the Treasure Chest to apply to the Field Management tab of Admin. I prefer the folders to be collapsed and then only expand the ones I need to browse. ... View more