Ideas

Problem: When sending an operational email many times it shouldn't be followed up by a marketing email trying to sell something. The operational email is being sent for a reason and should be the only thing they get that day. Of course there are times where they should get another (i.e. content requ...

This idea was prompted by our current (extremely clunky) method of delivering lead information on email engagement. We're currently having to create a multitude of Smart Lists when we want to pull through specific lead records on email engagement - after which we create Smart List Subscriptions whic...

The RTP userContext API - I would like to suggest a couple of refinements to the current functionality.Extend the character limit from 100 to a larger number. - Anything would be appreciated but why limit it to such a small number of characters?Extend the API to allow a call for all five custom var...

We know that Marketo can create a Campaign Member Record (CMR) in SFDC when the sync is turned on. We know that they can write to the status field on the CMR. We know that Marketo can read the custom fields on the CMR. It would be nice to be able to write to those custom fields as well. Since Mar...

We have manual leads that are B2B contacts. The ability to add and update those leads with their timezone is critical for the engagement program they need to be added to. If I can't get them the content at a specific time in their timezone it's useless. Why can you not update a lead or provide this ...

Occasionally, someone departs the company that had access to Client ID and Client Secret values for an API user.It would be nice to be able to update that API user with a new "Client ID" and "Client Secret" rather than have to delete it -- so that you're certain departed employees don't have access ...

It would be nice to have any kind of (legal) documentation, that proves what happens after I delete a lead from our database.How long the data is still available on Marketo's side?What data is stored, and how long on Marketo's side?How long can I retrieve the data, if that was deleted by a mistake?W...

We've had a couple of situations where clients have imported files into lists with thousands, even millions, of blank records.The CSV files looked fine, however, after import, it turns out there were blank rows in the CSV files, which Marketo imported as blank records.On 1 occurance, we've seen this...

Silverpop/IBM Watson has a function called "Field Value Report". Select a database field, run the report, and it will return all values that occur in that field. We used this function a lot, as it helped tremendously with database insights and clean-up. Yes, I understand that as a workaround you cou...

I need to be able to utilize #'s with tokens in subject lines. This process is how we populate lead ID's and reference throughout our communication strings and CRM.