how can I capture information from a form with a pull down list?

[klarson]

I have a landing page w/ a custom Marketo form. It has the usual fields - name, company, email address...

I also have a pull down field with 5 options - visitor to the landing page can select one or more options (using the control key)

My question is how do I keep track of who is interested in each option?

I know how to do this when related to an event, but not simply an idea.

Any suggestions?

[SanfordWhiteman]

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I have a landing page w/ a custom Marketo form.

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What d'you mean by "custom," though?

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I also have a pull down field with 5 options - visitor to the landing page can select one or more options (using the control key)

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OK, a <select multiple> (best to be explicit about what kind of input type we're talking about).

In that setup, the selected values will be sent to Marketo as a semicolon-delimited list, stored in a single String or Textarea field.

Can you explain a little more about "... how do I keep track of... " What's the desired UI/report/etc.?