built in a/b test for email doesn't work in nurture program?

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Anonymous
Not applicable

built in a/b test for email doesn't work in nurture program?

Hi


When you create email and turn into an a/b test (right click on the email, select a/b test) does this format work for nurture programs? if not when is this useful?

4 REPLIES 4
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Anonymous
Not applicable

Re: built in a/b test for email doesn't work in nurture program?

Yes, it works in a nurture program as well

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Level 10 - Champion Alumni

Re: built in a/b test for email doesn't work in nurture program?

It is used for Nurture Engagements and Trigger campaigns only.

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Anonymous
Not applicable

Re: built in a/b test for email doesn't work in nurture program?

But does it work with Engagement Programs or only with Engagement Emails?

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Level 10 - Champion Alumni

Re: built in a/b test for email doesn't work in nurture program?

Champion Challenger is for Emails and this type can only be added to Trigger flows or Engagement Streams.

If you use a Program nested in an Engagement Stream, then no, you cannot use Champ/Challenger. You should use the Random Sample flow step instead.