Workfront & Marketo

Highlighted
Level 2

Workfront & Marketo

Has anyone used the workfront to Marketo integration? I would like to know what worked well with it and what were pain-points. I'm having a hard time finding people who have tried this but my team wants to move in this direction.

Thanks in advance

Kelly

7 REPLIES 7
Highlighted

Re: Workfront & Marketo

Hi Kelly,

We use workfront in our company but we never thought of integrating this with Marketo.

Could you let me know the objective behind this.

Thanks,

vineela.

Highlighted
Level 2

Re: Workfront & Marketo

They want to do it so things are named the same in CRM, Marketo and WF so we can find things and report on them. My concern is that having WF create programs in Marketo seems more messy than solving problems. I was just wondering if anyone else has done this.

Highlighted

Re: Workfront & Marketo

thanks for the insight Kelly.

Highlighted
Level 10 - Champion Alumni

Re: Workfront & Marketo

As far as I know, there is no native integration between the two platforms. Have a look at my reply in this thread: Re: CRM Creating Programs in Marketo

Highlighted

Re: Workfront & Marketo

Curious Kelly what kind of things you would envision managing with Workfront & Marketo? Would Workfront drive requests of program creation etc?

Highlighted
Level 2

Re: Workfront & Marketo

Yeah, they would want WF to create programs in Marketo.

Highlighted

Re: Workfront & Marketo

Kelly—curious if your team ever moved forward with the Workfront Marketo integration and what the experience was like? If not, did you find another solution to fill your needs? We’ve been evaluating similar use cases.
Thanks!

Sean