We're using the Cvent/Marketo integration, but this does not map the amount paid by event registrants to Marketo. I've reached out the Cvent support, and they said "amount paid" is not included in the native integration mapping to Marketo.
Has anyone used a webhook to get additional registrant details from Cvent to Marketo? Or can anyone recommend a more efficient solution?
Yes, but "webhook" is oversimplifying it, because you have to use Marketo's webhooks to connect to an intermediate gateway, which in turn manages connections to the Cvent web services API.
You can sync a single custom field to Marketo via Cvent. If you're looking for event paid info, this would be your best bet.
When in your Cvent account, go to:
Admin > Integrations > Push API Integrations > select a Marketo configuration > Field Mappings
To do this:
Note: When data is being copied, text will be truncated if it exceeds the character limit of the field it is being mapped to.
Tip: Use a default export value for a Marketo field if: