SOLVED

Tracking mp3 file plays on Marketo Landing Page

Go to solution
Highlighted

Tracking mp3 file plays on Marketo Landing Page

Hi all,

I have an mp3 podcast file embedded on my landing page using an audio script:

audio controls>

<source src="https://go.synack.com/rs/738-OEX-476/images/Synack Podcast - Executive Lunch - RSA 2019 - Episode 1 with Intro.mp3" type="audio/mpeg">

Your browser does not support the audio element.

</audio>

I thought I would be able to track when someone plays the podcast using a link click (tracking the mp3 link) but that doesn't work. Does anyone know of anyway to track if someone clicks play on that mp3 file?

1 ACCEPTED SOLUTION

Accepted Solutions
Highlighted
Level 10 - Community Moderator

Re: Tracking mp3 file plays on Marketo Landing Page

OK, please try this:

document.querySelector("audio").addEventListener("play",function(e){

Munchkin.munchkinFunction("clickLink",{

href : this.currentSrc || this.src

});

});

P.S. It's actually better to use synthetic Visit Web Page, not Click Link, for reasons I'll explain in an upcoming blog post, but Click Link will be okay for your case.)

View solution in original post

29 REPLIES 29
Highlighted
Level 10 - Community Moderator

Re: Tracking mp3 file plays on Marketo Landing Page

I have an mp3 podcast file embedded on my landing page using an audio script:

<audio> tag actually, not a script. There's no JS in your example.

In fact you need this JS:

document.querySelector("audio").addEventListener("play",function(e){

Munchkin.munchkinFunction("clickLink",{

href : this.src

});

});

Highlighted

Re: Tracking mp3 file plays on Marketo Landing Page

Thanks for the response, I am still new to this! So the proper way to have this set up would be:

  1. document.querySelector("audio").addEventListener("play",function(e){
  2. Munchkin.munchkinFunction("clickLink",{
  3. href : https://go.synack.com/rs/738-OEX-476/images/Synack Podcast - Executive Lunch - RSA 2019 - Episode 1 with Intro.mp3
  4. });
  5. });

?

Highlighted
Level 10 - Community Moderator

Re: Tracking mp3 file plays on Marketo Landing Page

Er, no... use the exact code I provided (wrapped in a <script> of course).

Highlighted

Re: Tracking mp3 file plays on Marketo Landing Page

Ok so I am adding the JS you provided wrapped in <script> on my landing page. Does it need to go in the header, or can it go in the body? Do I need to replace the "href: this.src" with anything? Seems like there needs to be a link or a source there? Additionally, now that this is on the LP, how can I utilize this JS to track who is clicking to play? Is it utilizing the "clicklink" munchkin function? Thanks in advance for your help!

Highlighted
Level 10 - Community Moderator

Re: Tracking mp3 file plays on Marketo Landing Page

Doesn't matter where you put it.

Do I need to replace the "href: this.src" with anything?

No. The source URL is picked up automatically.

Additionally, now that this is on the LP, how can I utilize this JS to track who is clicking to play? Is it utilizing the "clicklink" munchkin function?

Same way you would track any Clicks Link activity on a page. The code just extends Clicks Link to account for more types of clickable elements.

Highlighted

Re: Tracking mp3 file plays on Marketo Landing Page

Thank you!

When I added the script to the page, it added a CDATA to the script:

<center><audio controls="controls">

<source src="https://go.synack.com/rs/738-OEX-476/images/Synack Podcast - Executive Lunch - RSA 2019 - Episode 1 with Intro.mp3" type="audio/mpeg" />

Your browser does not support the audio element.

</audio></center>

<script>// <![CDATA[

document.querySelector("audio").addEventListener("play",function(e){

Munchkin.munchkinFunction("clickLink",{

href : this.src

});

});

// ]]></script>

Am I missing an element that should be there?

Level 10 - Community Moderator

Re: Tracking mp3 file plays on Marketo Landing Page

The editor adds CDATA because of an ancient tradition. It's useless -- but harmless -- in modern browsers.

Highlighted

Re: Tracking mp3 file plays on Marketo Landing Page

Thank you! I have all this in place, however, when I run a smart list of anyone who visited that page and clicked any link, I am still getting 0 people. I have tested it and clicked the play button, and when I go to my activity log, it isn't showing any link click?

Highlighted
Level 10 - Community Moderator

Re: Tracking mp3 file plays on Marketo Landing Page

Please supply your URL.