Smart Campaigns to Manage Page Visits & Removes from Nurtures

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Level 3

Smart Campaigns to Manage Page Visits & Removes from Nurtures

Problem #1

I suspect the isn't a way to do this with one smart campaign, but I figured I'd ask anyway. I tried to make a smart campaign that would do the following:

1. Smart list identifies anyone visiting specific pages that is not a customer.

2. Flow: waits 2 hours, checks to see if in that time they've submitted a form, based on the page visits adds them to the appropriate nurture/SC.

The problem I've having is there is not way for me to specify a timeframe in the flow and since they could have submitted forms a long time ago and not be a customer that's a problem.

Problem #2

I want a smart campaign to remove/unsubscribe people from a nurture if they've chosen to be removed. Currently I can only see one way to do this which is one SC per Nurture. That's burdensome and lots of clutter. The problem is that in the flow I can't have "If clicked  link in email contains "this" then unsubscribe from "this program".

Basically I've been super frustrated by the limitations in flow, I can't understand why it isn't more advanced than it is. There's no way to group and/or either so... Any suggestions appreciated.

2 REPLIES 2
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Level 10 - Champion Alumni

Re: Smart Campaigns to Manage Page Visits & Removes from Nurtures

This is easy.

  1. Your Choice Step should reference the Smart List instead where your conditions will be.  This will be a Visits Web Page trigger that may be a burden on your system. You sure you want to do this?
  2. I do this all the time. It's called Bad Exit - Unsubscribed. Yes, you need one Bad Exit flow per Engagement. Run it as a batch and it's fine.
    1. I'm not sure why you need to referenced Clicked Link in Email X though. Just say
      1. Member of Engagement in Streams XYZ
      2. Unsubscribed=T
      3. Pause and Move to Exit Stream.
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Level 3

Re: Smart Campaigns to Manage Page Visits & Removes from Nurtures

I actually figured out the smartlist idea, I'm just frustrated it takes a different list/program for every little thing I need to do. Now I'm stuck on Problem #1 adding them to the right campaign. I need to identify which page it was that triggered the campaign. I'm guessing I have to make smartlists for every page right? I have select product pages that I want to do this for, but there are around 20. I have this functionality built on a per campaign basis right now, but I'm trying to declutter.

#2 The reason I need to reference the link is that indicates which nurture they want to be removed from. They could be in multiple nurtures, I don't want them removed from all they are a member of.