Sign up for several webinars with one form

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Anonymous
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Sign up for several webinars with one form

Is there a way for a user to register for a series of webinars with one form? We are doing a series of three webinars and I would like the user to only have to fill out the form once. I don't know if there's a way to do it or if I have to set up three separate events in Marketo.
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Anonymous
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Re: Sign up for several webinars with one form

We've done this for offering two time slots for a single webinar. It isn't "clean" but you can create 3 custom fields in Marketo, e.g. WEBINAR 1 WEBINAR 2 and WEBINAR 3 (as check marks), and then in your form you can say Which webinar would you like to register for? and have those options available. On the back end you can trigger a registeration event based on the form submission and which fields = true. 
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Level 10 - Champion Alumni

Re: Sign up for several webinars with one form

Yes, you need 1 Program per webinar.

But you can have a central Program and flow that registers people for the selected webinar.

See

https://community.marketo.com/marketodiscussiondetail?id=90650000000PrxYAAS

https://community.marketo.com/MarketoDiscussionDetail?id=90650000000PRwbAAG
https://community.marketo.com/MarketoDiscussionDetail?id=90650000000Pg4QAAS
https://community.marketo.com/MarketoDiscussionDetail?id=90650000000PlDNAA0
https://community.marketo.com/MarketoDiscussionDetail?id=90650000000PDiqAAG
http://www.proofpoint.com/assets/marketo/live-weekly-webinars-solved.html
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Anonymous
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Re: Sign up for several webinars with one form

Hi Josh,

Those links do not work anymore. Do you know what the updated links may be?

Best,

Chris

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Level 10 - Champion Alumni

Re: Sign up for several webinars with one form

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Anonymous
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Re: Sign up for several webinars with one form

I agree this is one of the better ways to do it. Another way I've done this in the past is creating a "parent" program that is a nurture program with event programs that nest under it. In the nurture program we hosted the landing page with a custom form that dropped down the date of all the upcoming webinars to choose from. Each date triggered the child programs if someone registered. This can get complicated but will get the job down and allow the individual event IDs to still tie only to the child campaigns and allow your attendee and no shows to map over with a sync correctly.

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Re: Sign up for several webinars with one form

We have created 2-3 sets of recurring webinars (Daily, Weekly and Bi-weekly) for one of our clients. We created a single form with a separate pop-up field which shows upcoming webinar dates. Although the functionality which we have used allows to choose only one date, but through custom coding it can be made possible for a user to choose more than one date at a time.

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Level 2

Re: Sign up for several webinars with one form

Just set one of these up myself for the first time last week for a set of three different webinars we were offering.  I created a custom string field in Marketo specific for the set of events and three separate webinar event programs in Marketo.  Then on the sign-up form I used a multi select checkbox for the newly created field.  I created three unique selections, one for each webinar, each starting with the date of the event. So for example....

[] Oct. 21st Webinar

[] Oct. 22nd Webinar

[] Oct. 23rd Webinar

Then for the smart campaign it filtered  in anyone who completed the form.  And then in the flow depending on whether or not the string field contained 21st, 22nd, 23rd it would route accordingly to the appropriate webinar event program, changing their status in that campaign to registered.  So, if the field contained 22nd their status in the webinar program for the 22nd would change to registered.

Hope this helps - it's worked very well for us so far and we'll continue to follow the same outline moving forward!

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Anonymous
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Re: Sign up for several webinars with one form

We've done this same thing too. I leverage tokens in the parent campaign to then fill in all the appropriate details in the sub-programs to save some time.