SMS surveys

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Level 7 - Champion Alumni

SMS surveys

Has anyone run surveys via SMS?

A colleague is looking for suggestions on SMS technologies to capture product feedback from clients and others.

Any suggestions?

Thanks,

-Geoff

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5 REPLIES 5
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Level 10 - Champion Alumni

Re: SMS surveys

You can look at launchpoint and Twilio and Informatica SMS.

If you want replies, that's usually an extra fee. I'm not sure if SurveyMonkey can do this.

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Re: SMS surveys

You'd be better off just linking to a very mobile friendly site in your SMS.

Two-way SMS is always going to be a pain.

For example, how does it get monitored on the Marketo side? What if someone responds "would love 2 chat more" and you're listening for a string that contains a number?

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Re: SMS surveys

I would agree to Nicholas Manojlovic'ssuggestion. Managing 2 way SMS programs can be really painful. There have been some use cases I have seen from Hoosh but not sure how effective they would be.

I would recommend using a mobile-friendly landing page, and promote that in your SMS. Your users should be able to fill that to give their feedback.

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Anonymous
Not applicable

Re: SMS surveys

Hi Geoff,

You can search on Launchpoint website for the SMS solutions provided by Marketo partners.seg?add=3901477&t=2

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Level 7 - Champion Alumni

Re: SMS surveys

Thanks. 

I am looking more for what experience Community members have had and what recommendations or warnings, if any, they might have.