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Outlook Breaks my Marketo Email Template

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Outlook Breaks my Marketo Email Template

Wanted to see if anyone had some insight on how to fix Outlook from breaking my Marketo template. I'm using the email template: Brooklyn and when I send it to my Gmail everything comes out great. But as soon as I test with my outlook email all styling is lost. No borders, spacing issues, pictures bleed out, etc...

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Level 7 - Champion

Re: Outlook Breaks my Marketo Email Template

Hey Allison,

You'll need to provide the code + screenshots for us to be able to assist.

Also obligatory: strongly recommend investing in a tool like Litmus or Email on Acid for your email testing; coding for email is difficult because we need to account for a high number of environments with a lot of variability and frequent updates in OS. Using a testing tool is really the only effective way to be sure that your emails look good for all your recipients - plus some tools have the ability to add tracking code that will help you identify what email clients your database is using and therefore which ones you should optimise for.

Marketo templates are great starting points, but most of us move to custom templates fairly quickly to account for optimisation and brand requirements; there's quite a few third parties that are known around community to deliver high quality, responsive templates at fairly low cost. If you're finding Marketo's starter templates aren't working for your needs + don't have internal resource to support with coding, this may be an option to look into. I haven't personally worked with any, though I know that people have had good experiences with Email Monks & Knack.io. A quick search on community will probably show others too.

Hope that helps.

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Level 7 - Champion

Re: Outlook Breaks my Marketo Email Template

Hey Allison,

You'll need to provide the code + screenshots for us to be able to assist.

Also obligatory: strongly recommend investing in a tool like Litmus or Email on Acid for your email testing; coding for email is difficult because we need to account for a high number of environments with a lot of variability and frequent updates in OS. Using a testing tool is really the only effective way to be sure that your emails look good for all your recipients - plus some tools have the ability to add tracking code that will help you identify what email clients your database is using and therefore which ones you should optimise for.

Marketo templates are great starting points, but most of us move to custom templates fairly quickly to account for optimisation and brand requirements; there's quite a few third parties that are known around community to deliver high quality, responsive templates at fairly low cost. If you're finding Marketo's starter templates aren't working for your needs + don't have internal resource to support with coding, this may be an option to look into. I haven't personally worked with any, though I know that people have had good experiences with Email Monks & Knack.io. A quick search on community will probably show others too.

Hope that helps.

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Level 5

Re: Outlook Breaks my Marketo Email Template

At times, the emails look different is some versions of Outlook. To fix this, you will have to share the code, and a snapshot of what's broken. In most cases, with some changes in the code, the issues are fixed. If you have a developer, you can ask him to make the edits. Here's some more info that may help: Responsive Email Breaks in Outlook 07, 10, 13 > Litmus

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Re: Outlook Breaks my Marketo Email Template

Thanks for your insight Grace. I think I'm going to have to recruit our designer to take a look at my template for now and work on creating my own custom templates.

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Level 7 - Champion

Re: Outlook Breaks my Marketo Email Template

Good plan!

Please mark my answer as correct if it mostly answers your question so that this thread shows as resolved! You can come back and start a new thread later if you have more follow up questions