Mass data deletion/retention exercise

Greg_Robinson1
Level 1

Mass data deletion/retention exercise

Hello - our team/company is curious if anyone has feedback from use cases from your companies who have gone through a major mass deletion of data/purge project with Marketo in the past (removing millions of records for database compliance/cleanliness).  For example, does anyone have advice/information to look out for when we execute this type of bulk data deletions?  Has anyone gone through this exercise, and is there any feedback you have?

Thanks!

Greg

Tags (2)
2 REPLIES 2
Cory_Gabor1
Level 3

Re: Mass data deletion/retention exercise

Hi @Greg_Robinson1 

 

I have gone through some large data deletions in Marketo recently for a few clients. I have a few questions for you before providing feedback.

 

  1. Can you specify the purpose of the deletions on the Marketo side?
  2. Are you integrated with SFDC? 

Thanks,

Cory Gabor

Marketing Consultant

LeadMD

 

 

Greg_Robinson1
Level 1

Re: Mass data deletion/retention exercise

 

Hi,  Cory_Gabor1

Thanks for responding.  Here is the detail:

 

  • Can you specify the purpose of the deletions on the Marketo side?
    • Both for being over contract by several million records, and for GDPR purposes
  • Are you integrated with SFDC? 
    • Yes

thanks!

Greg