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Marketo sending blank mqls to salesforce

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Anonymous
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Marketo sending blank mqls to salesforce

Hello,

I am having an issue with Marketo sending blank MQL information to Salesforce. The fields are blank such as email, first name, last name .. could it be a robot or am I missing something. Several came over last night and I am not able to find the lead in the Lead Database.

Anyone, please let me know your thoughts.

Leslie

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Re: Marketo sending blank mqls to salesforce

Leslie,

It's possible that anonymous leads are running through these campaigns. If the trigger is based on score, anonymous leads can qualify, but you will not have any information for them to send over to SFDC. I would make sure that only known leads are synced to SFDC as MQLs. You can use the filter "Lead was created" and that will then filter out anonymous leads.

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Re: Marketo sending blank mqls to salesforce

Leslie,

It's possible that anonymous leads are running through these campaigns. If the trigger is based on score, anonymous leads can qualify, but you will not have any information for them to send over to SFDC. I would make sure that only known leads are synced to SFDC as MQLs. You can use the filter "Lead was created" and that will then filter out anonymous leads.

View solution in original post

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Anonymous
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Re: Marketo sending blank mqls to salesforce

I'll try that. Thanks so much!!!