Marketo has recently changed the Marketo Consultant certification to MCSA - Marketo Certified Solutions Architect. I'm going for a MCSA workshop hosted in Dublin this week (which I hope clarifies most of my questions), and was wondering if anyone with this certification can give me some first-hand insight or tips?
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You can use a bunch. Essentially the idea is they want you to show that you can do a ground up implementation for a company that spans the globe with multiple offices and teams. If certain areas you have no experience in you could build a "fake" example even. Just as long as you can show you have the knowledge in every area through various points is what they are looking for. It all comes down to a 1 hour presentation that you can use whatever materials you like to highlight your ability.
Some of our team actually created an entirely fake ground up implementation, in order to a) highlight the skills and b) we use as a tool to show our potential new clients or existing clients how to go about taking on a new area without fear of confidential data being shown, we can allow them to get all into an instance.
The 2 day course basically teaches you everything you need at a high level and you have a couple of exercises during the training to help get you working in the right direction and understanding what they are looking for.
It's still for partners, but I do know Marketo is working on new certifications that will be available for non-Partners. Doing the Specialist Certifications will end up being still the highest you can achieve as a non partner. Marketo Certification: Specialization Topics
The reason that MCSA is limited to partners is because it really is more about helping clients implement than learning new skills in Marketo and so it wouldn't make sense for a user to need that. It is also a very long and tough process to achieve.
Hi Macarena, we have 6 (including myself) at our office with the MCSA certification. Happy to help you with anything you need. Feel free to email me firstname.lastname@example.org.
I found a PDF in the Community (Marketo Certified Solutions Architect) that gives some overview of how to achieve the MCSA certification. It mentions it's case study based, and that you should show expertise in at least 3 of the below areas:
Marketo Lead Management
Center of Excellence
ABM • Administration
Integration – Native and/or Custom
Do you know if you can only use one case study that showcases 3 of these areas of if you can present different case studies, each based on each area?