Re: Lead Score / Interesting Moments Ideas

Carrie_Chandle1
Level 6

Re: Lead Score / Interesting Moments Ideas

Agreed on the negative scoring. We decrease for certain web page views, emailability, and lack/decline in activity.

Raymond_Johnson
Level 5

Re: Lead Score / Interesting Moments Ideas

Hi Tali, Quick question for you. How are you scoring Social Media Engagement?  Is it just a share and follow links?

Sreekanth_Reddy
Marketo Employee

Re: Lead Score / Interesting Moments Ideas