Marketing Automation Manager - Xero
(can be based in Melbourne, Australia or Wellington, New Zealand)
Come and work for one of Australia's fastest growing tech companies!
Who are we?
Small business makes the world go round - it’s the heart of the global economy. At Xero we want our millions of Xero subscribers to thrive through better tools, information and connections. Because if small business succeeds jobs are created, economies thrive, and communities prosper. That’s good for everyone.
A global SaaS (software as a service) company we have a team of almost 2,000 Xeros doing beautiful work across our 17 offices across the globe. We’re ranked No. 1 by Forbes as the World's Most Innovative Growth Company two years running, Glassdoor named us one of the top 15 best SaaS companies in the world, and Canstar Blue ranked us Australia’s best accounting software company for four consecutive years (2015-2018).
About the Role
You’ll be playing a crucial role in driving Xero’s digital performance, by orchestrating #beautiful experiences to real users, throughout their journey with us. You’ll be delivering our dream of crafting #beautifully consistent, targeted and automated messages – ensuring that every conversation we have, adds value to the relationship we have with real people.
Balancing strategy with tactical execution, you’ll have your eye on the long-term prize, while constantly learning from live experimentation. You’ll be data-savvy, commercially astute and apt at working with both business and technical stakeholders to drive outcomes that deliver high quality customer conversion and overall market share growth.
What you will bring with you
Relevant degree or equivalent
3-5 years of experience in email marketing and/or marketing automation platform
Must have experience and expertise in Salesforce Marketing Cloud and Marketo is desired
Proven experience in the creation and development of campaign strategy, positioning and messaging
Skilled in HTML and the ability to write script code is a plus.
Creative and innovative thought leader who is not afraid to take risks
Live and breath high performance with a commitment to transparency and direct feedback
Deep knowledge and expertise of digital automation & orchestration best practices and technology
Ability to communicate effectively with senior management, including C-level and Board level as required
Ability to explain complex concepts and train/mentor others from within & outside of your immediate team
Excellent written and verbal communication
Ability to collect, collate and interpret business intelligence & analytics
Ability to thrive in a fast-paced environment with shifting priorities
Incredible attention to detail, with a keen eye for quality
Must be a team player that works collaboratively with sales, marketing and wider business groups
Expertise in understanding different automation program types for different stages of the journey
Understanding data process and flows into marketo and outbound signals to other platforms
A deep knowledge and understanding of audience data
Why you’ll love Xero
At Xero we value our people, we want them to do the best work of their lives, and have endless opportunities to love and grow their career. We offer a great package that includes a competitive base salary and even Xero shares.
A purpose driven company we attract people who want to help us have a positive impact on the world by helping small business thrive and be successful. Our passionate, innovative, and #human team of Xeros across the world want to know that the work they do every day makes a meaningful difference.
Diversity of people brings diversity of thought and we like that. A collaborative and inclusive environment is important to us and we support flexible working arrangements. We have a unique and special culture based around our values (#ownership, #challenge, #beautiful, #human and #champion) and offer a number of other great benefits and perks.
So if you want to hear more and get the opportunity to help shape the next phase in our the Xero success story please apply!
Xero is an Equal Employment Opportunity employer. We will address any requests for reasonable adjustments in the workplace from applicants with disabilities.